For the last couple of weeks we have been working nonstop at BOLA to create and design Nokia’s Mobjam events. The event will take place 11th July 2007 in in a huge penthouse loft in central São Paulo. The theme of the event is Music Soul which is a visualization of how people experience the music. A sound and motion reactive panel is projected behind the two DJs, showing the energy of their behavior and the music they are playing. In the other end of the room we’re showing an example of information design. Nokia’s youth campaign is “Connected Through Music”. People would send a SMS with their names and their favourite bands. Then, we traced the connection between the guests through the bands they like and organized everything on a four meters high, reactive panel. We’ve taken the information design a bit further on this other example.

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BOLA Sociology Design is up and running. It has been in the making for two years. Today, the workers are wrapping up and we’re moving into our new office in central São Paulo. It’s located on the edge between Itaim Bibi and Jardins and has a balcony with a amazing view.

BOLA Sociology Design is a multidisciplinary research and development consulting firm specializing in communication and language innovation. Based in São Paulo, it brings together sociologists, anthropologists, semioticians, planners, designers and artists from several countries and fields of study to analyze design consumption and develop culturally meaningful aesthetic solutions. BOLA is a BOX1824 company.

I’ll be working here as photographic director and photographer. Planning to stay here until the company is well up and running, meaning a year or so, before continuing to wherever new challenges might lead me.

So, the time has come to move to Brazil. The whole last week I worked hard to finish all the projects I was working on, packing my stuff and close everything down in Copenhagen. Arrived to São Paulo a few days ago and moved into the apartment I’m renting the first month. It’s a old 24th floor penthouse apartment located in downtown São Paulo. Attaching a picture of the view from my window. São Paulo is an big, big city. Unofficially, 20 million people are living here. If you love burning hot concrete, tropical rain and traffic chaos, this is the place to be.

Here’s a new editorial I shot recently on location in Buenos Aires for Euroman. The two kids modeling are Federico Mosquera and Gabriel Hulgich from Civiles Management.

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Second issue of Vs. Magazine is due to be out in a few weeks. I am working as photographic director and the whole team behind are very proud of the final result. We’re going to throw a big launch party in Copenhagen and London. See details for the party in London below.

Hello everybody, I hope life’s treating you good!I wish you all a Happy New Year and welcome you to this news feed on which I will post new work, miscellaneous pictures and behind the camera stories. And here is some other news: I just got a new agent. From beginning 2007 Anja Wiroth Representation and Management, with headquarters in Berlin, will represent me in Germany. Looking forward to a good corporation and many visits to Berlin. In a few moths I’ll be moving to São Paulo, Brazil to start up a new advertising agency. Still planning to do a lot of work in Europe, though. Today, I’ve uploaded this new story to my site. Check it out! I wish you all a prosperous new year. See you in 2007!

Just out in Eurowoman is a new fashion story staring Sharin Foo from The Raveonettes. Styling by Jenni Jet, hair and makeup by Marianne Jensen/6agency.

Since March this year, I’ve been working as photographic director on a new magazine called at Vs. In a few weeks we’re ready to launch our premiere issue. Vs. is huge 250p Design by Rasmus Koch? The cover story in this first issue is about Henrik Vibskov and Kim Jones. I did the cover shot of my friend, Malene Hvidt from Unique models. You can find more info on the magazine on our website. If you are in Copenhagen on August 4th come to our launch party. See details below.